Meet Lucas Fuhrmann Co-Founder of LOVR

June 1, 2022
4 mins read
Lucas Fuhrmann Co-Founder of LOVR
Lucas Fuhrmann Co-Founder of LOVR

Lucas Fuhrmann wants to make the industry of textiles more eco-friendly. He is the CEO and co-founder of LOVR.

The company provides the first alternative to leather made from agricultural waste, which is non-plastic.

The manufacturing process of LOVR is founded on the concept of a regional carbon-neutral circular economy.

Where did the concept for LOVR originate?

LOVR was born out of the frustration of recognizing that the supposed sustainability of the fashion and textile industry was just a bunch of false promises.

The practice of greenwashing has become a growing issue.

At the final stage of my bachelor’s program, I worked as an intern at a factory within the field that was well-known for its ethical and sustainable products.

The opportunity to observe the workings behind the scenes was a bit grueling… This is why I began looking for ways to make this business a greener and healthier environment.

This was the first step of LOVR. An innovative substitute for leather made of industrial hemp particles.

What does your day-to-day routine take? How can you ensure that it is productive?

A well-integrated and cohesive team is essential to success and productivity, whether a short-term daily plan or a longer-term one.

This is why every day, within those first thirty minutes of my working day, I sit down with the co-founders of my company Julian and Montgomery, for updates and to create the plan for the next day.

After reaching an agreement, we apply our methods to the real world.

How can you bring ideas to the world?

It’s not going to happen overnight, so it’s essential to be aware of that.

I’d say that the thing that can bring ideas to life is perseverance.

Be consistent in a step-by-step manner. The realization of brilliant thoughts is achievable when you work on each step by focusing on consistency and perseverance.

What’s one thing that fascinates you?

I find that everything related to carbon storage in the agricultural system is exciting and exciting.

If I didn’t work on LOVR, I’d undoubtedly work Somethinging related to this.

What’s one thing you do that helps you be more efficient as a business owner?

The most effective way to be efficient is to identify the factors that make you ineffective and then fight them.

I’m able to say among the factors that could cause the most damage to your life is self-doubt.

These thoughts can keep you back and make advancement difficult.

That’s why I’m in the practice of discussing my doubts with my staff. It’s the best method to get over them.

Do you have any advice you would offer an aspiring young person?

When I first started thinking about this, I believed it would take around one year to build an organization.

Six more years have passed, and I consider it a work-in-progress development.

I prefer the possibility that things may be more complicated than I had anticipated.

However, maybe I wouldn’t’ve said this for my younger self in hindsight.

Perhaps because of the pressure from being young and inexperienced, he wouldn’t take on the challenge.

Let us knSomethinging you believe to be the truth that virtually no one is with you on.

I consider myself to be an accomplished singer.

I doubt that many people will agree with me. However, I am.

Being an entrepreneur, what’s what you’ve repeatedly been doing, and would you recommend it to everyone else?

I believe it would be excellent for everyone to combine their passion for business with a positive environmental legacy.

I’d say it’s the mix work, something that I am passionate about, and knowing the outcome will positively influence the world.

The combination of these two aspects is the most motivating combination that a businessperson can enjoy.

What strategy has helped you expand your company?

In my opinion, LOVR is growing because we focus Somethinging that is important.

The people have been beneficial in helping us grow because they know that our work is helpful to the planet and for the future.

We have received help from skilled experts who agree with our idea.

This isn’t about greenwashing. It’s not about earning quick cash; It is about makiSomethinging work to improve it.

This is the most effective strategy.

What was the biggest mistake you faced as an entrepreneur? If so, what did you do to overcome it?

It is essential to plan and keep options in your wallet.

I’ve become too focused and focused on a single idea in the past, and when things didn’t go as planned, I didn’t have a backup plan.

For instance, this happened when we were working with a producer, and it didn’t end up going as planned because we did not have a backup plan which cost us much time.

What’s your best business idea you’d like to give for free to readers?

I’ll return to what I wrote earlier aboSomethinging related to carbon storage and storage, particularly in the agriculture sector.

I’m not sure how it will work or even the business model underlying it, but I believe it’s a fascinating field to investigate.

What is the most memorable $100 you’ve spent recently? Why?

I believe it was an evening out with friends because it was enjoyable. Easy.

What is the one program or web service that can help you become more productive?

I don’t have any specific software that can help me become productive. It’s just a routine.

What is the most important book you think to the community? And the reason why?

It may sound cliche. However, I love The Alchemist by Paulo Coelho.

It’s about working towards your goals and not being scared of any obstacle.

I believe the message behind the song is straightforward and trustworthy.

If you follow your dreams, they will become a reality.

What is your top quote?

I’m going to appeal to the quick and simple advice: Do it.

What could the Key Learnings “Lucas Fuhrmann” offer to Enterprenuer readers?

Your anger at reality fuels you to come up with more positive alternatives.

Something to leave an ecologically positive environmental legacy for the earth.

It could take longer than you expected.

However, with perseverance in the right direction, incredible ideas are possible.


Enterprenuer is a social interview and story publishing platform for entrepreneurs, founders, businessmen, businesswomen, startups, and anyone who inspires people globally.

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